The Dirt

Chris Doane Elected President of Mountain Bike Atlanta

Doane succeeds Brett Davidson newly hired Executive Director for Mountain Bike Atlanta.

(CHATTAHOOCHEE HILLS, Georgia, January 6, 2021) — Over the last three years SORBA Atlanta (MTB Atlanta) has been steadily building out its leadership team; adding local trail advocates to leadership roles. While Cowetan Chris Doane has been focused primarily on trail advocacy projects in the Southwest area of Atlanta, his volunteerism and contributions to the MTB Atlanta board have benefitted MTB Atlanta’s advocacy efforts across the metro Atlanta area.

“The MTB Atlanta organization has spent the last year building capacity to significantly impact the quantity, quality, and close-to-home access of mountain bike trails. MTB Atlanta is responding quickly to the growing demand, and the election of Chris as president is significant,” said Brett Davidson, MTB Atlanta Executive Director. “Chris brings unique skills and experience to the organization, and is extremely passionate about positioning metro Atlanta as a mountain biking destination for both locals and visitors to our area.”

Mr. Doane was appointed to the MTB Atlanta Board in early 2017 and immediately brought marketing expertise to the team. Doane’s background includes a career in marketing as the founder of Crezent Interactive Marketing – an Atlanta marketing agency serving a broad base of small business to international clients. Chris previously served as president of the Southside Cycling Club – one of Atlanta’s largest cycling clubs with over 260 members. Mr. Doane is the board chair of non-profit Bike Coweta which advocates to provide a safe and bicycle friendly community to local citizens and to encourage cycling tourism as a source of local economic impact. Chris also previously served as Race official for the Georgia Interscholastic Cycling League and was a 2017 Regional USA Cycling Champion.

“I am thrilled to step in and serve the Metro Atlanta community,” said Doane. “We have an opportunity to create something special in the Atlanta area and we definitely see an incredible demand for mountain bike trails.”